Rebranding to Warbler Goods

Hello outdoorsy friends! We’ve got some exciting news: Gitchi Adventure Goods is now Warbler.

You may be wondering, why the new name? It’s quite simple, really. We love birds. And we especially love warblers. While there are over 100 species of these winsome songbirds in the world, they aren’t easy to spot. We have to look deep into nature to see them. We love how warblers transport us from the busyness of life to a place of calm, where we can see the beauty of the natural world more clearly. 

We’re thrilled to share our new name and a number of new nature-inspired products with you. And we hope they inspire you to look deep into nature. 

What hasn’t changed, though, is that we’re still:

  • A women-owned company: We have two gals at the helm, Sam and Sarah, who create our products, hand-pour our candles, round the corners on our notebooks, and just generally get. it. done.

  • A member of 1% for the Planet.

  • Committed to our Public Lands Pledge: For the past 7 years, we’ve donated a portion of our proceeds to national parks, state parks, and other wild places for humans to enjoy, as well as to BIPOC and feminist organizations that are caring for the environment and moving the needle on climate action.

  • Completely in awe of the birds and trees and rivers and mosses (and endless other natural wonders) that make up this absolute stunner of a planet we call home.

Thank you to each of you for supporting our little company!

With a ton of gratitude,
The Warbler Team

Previous
Previous

Hiking Door County’s Mighty Five

Next
Next

Recommended Reading: Women & Nature (A Four-Book List)